Aion, the highly anticipated MMORPG game by NCSoft, just had its open beta version launched yesterday. (disclaimer: Springnote, for whom I'm doing the global marketing project for, is a product by NCSoft)
Just looking through some information and reaction to the launch, I came across the Aion video marketing campaign site on Daum TV Pot, which is like the Korean version of YouTube. And it was pretty cool! Click on this link and click the play button and watch it for about a minute. You love it, too, don't you? :)
a little snapshot of what I'm talking about
Creativity is always a cool thing. I personally enjoyed it very much. Obviously so did others as there's some buzz being built around this video marketnig campaign.
Let's remember even video marketing needs be done "outside the (flash) box."
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